“Gays lead, and the rest follow.” The power of LGBTQ travel

Check out my recent article in USA Today: ‘Travelers are ready to explore’: LGBTQ travelers leading the way to tourism recovery

“Gays lead, and the rest follow,” Roger Dow tells the National LGBT Media Association. Dow is president and CEO of U.S. Travel Association, the Washington, D.C.-based organization representing all segments of travel in America.  “They’re adventurous and like new experiences. They have a penchant for travel far greater than their heterosexual counterparts. They travel more and spend more when they travel. They’re the darlings of the travel industry when it comes to spending and dollars.